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ak
brand


identity

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Welcome to my brand showcase! This is where you can explore and discover some of the different types of design skills (I can't reveal all my secrets!). I will take you on a journey of creativity and make it a game!

​

skip to the bottom for the Brand Outline

visual

Color

Color helps to create an emotional connection with customers. Different colors can evoke certain feelings and associations, and a company can use this to its advantage when creating its brand identity. By using a consistent color palette, a company can create brand recognition and a sense of unity across all of its products and services. Color also helps to create a visually appealing design, which can help to draw customers in and encourage them to explore a company's products and services.

interact with all the elements on the screen

mad money
#006A5C

Primary
 

A calming and soothing color that can help create a sense of tranquility and relaxation. It has a subtle yet sophisticated look that can help to convey a feeling of trustworthiness and quality. Teal is also a versatile color that can work with both bold and neutral color palettes. It's a great color for creating a modern and sleek look that can help to set a brand apart from the competition.

Duck Duck Goose anyone?
Find Mad Money...
 

duck

#A3DAD3

Ghosting

duck

#78B4AD

Salt-Tea

duck

#488F86

Garbage Green

GOOSE!

#006A5C

Mad Money

duck

#00352E

Evil Queen

ENJOY the sassy nail polish naming collection.
 

#A3DAD3

Ghosting

Ghosting

#488F86

Garbage Green

Garbage Green

#00352E

Evil Queen

Evil Queen

#78B4AD

Salt-Tea

Spill It

#006A5C

Mad Money

Mad Money

example interaction

click me ———

hallucinogenics
#0043E9

Primary
 

A powerful color that can communicate a variety of messages. Blue often conveys trust, loyalty, wisdom, confidence, intelligence, faith, truth and stability. It's a color that is calming and relaxing, and often associated with depth and stability. It's a versatile color that can be used in many different contexts, making it an ideal choice for a brand’s primary color. Blue also has the advantage of being a color that works well in both digital and print mediums.

UI-Blue [Recovered]-26_edited_edited.png

You play designer.
Find Hallucinogenics...
 

duck

#A5BDF8

Ditsy Darling

duck

#789BF0

Cloud 9

GOOSE!

#0043E9

Hallucinogenics

duck

#002D9B

Epic Fail

duck

#00164E

Karen

WELCOME to the rave.
Your eyes must be screaming.

 

#A5BDF8

Ditsy Darling

Ditsy Darling

#0043E9

Hallucinogenics

Hallucinogenics

#00164E

Karen

Karen

#789BF0

Cloud 9

Cloud 9

#002D9B

Epic Fail

Epic Fail

lost
#1D1E21

Secondary
 

A versatile color that can evoke a range of emotions, from modern sophistication to classic elegance. It is also considered a neutral color, allowing it to be used in combination with other colors to create a unique palette. Additionally, off black is a great choice for a brand color because it can be used to create a sense of high-end luxury and sophistication, which can be beneficial for a brand image.

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If you can't find lost...
You're in the matrix.

duck

#A1A2A6

Yes Chef

duck

#494A4D

Foggy Elephant

duck

#CDCFD3

Iced

duck

#75767A

Throwing Shade

GOOSE!

#488F86

Lost

Did anyone ask for Paint Swatches?
No...well too bad.

 

UI-Blue [Recovered]-24_edited.png

#CDCFD3

Iced

Iced

#75767A

Throwing Shade

Throwing Shade

#1D1E21

Lost

Lost

#A1A2A6

Yes Chef

Yes Chef

#494A4D

Foggy Elephant

Foggy Elephant

You must be entertained.

I have the tools and expertise to bring your vision to life. Get in touch today and let's start crafting something amazing!

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Typography

Typography helps to create a visual identity for a company or product. By selecting the right typeface, a company can convey a certain feeling, style, and message to its customers. Typography also helps to create a sense of unity across all of a company's products and services, which helps to reinforce brand recognition and loyalty. Using consistent typography across all of a company's touchpoints helps to create a unified brand experience and makes the company easier to identify.

What font did the astrologist
use to write the daily horoscope?

keep interacting!

01 Sassy

01 Futura

72 points

6

rem

02 Classy

02 Futura

52 points

4.3331

rem

03 Trashy

03 Futura (Light)

40 points

3.3331

rem

04 Nasty

04 Futura

31 points

2.5831

rem

05 Glassy

05 Futura

24 points

FYI the asnwer is: Futura.

.......incase you didn't catch that.

2

rem

Hey!
What's Poppin?

Poppins (Extra Light)  16 points

This is your primary body text.....

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit.

Poppins (Extra Light)  14 points

This is your secondary body text.....

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit.

Futura is basic and boring, but that's what makes it so perfect! With its classic, timeless look, Futura adds a subtle yet sophisticated touch to your design. Its neutral, no-frills appearance allows your bold graphics to take center stage, while still providing the perfect contrast. Futura is the perfect font for those looking for a little something extra in their design, without being too loud or distracting. Overall, the combination of bold graphics and the classic font Futura creates a modern and sophisticated look that is visually stunning and on-brand.

Components

Components provide customers with a consistent experience across all of a company's products and services. They also help to create an emotional connection with customers by making the user experience more intuitive and enjoyable. By using user interface components such as icons, buttons, and menus, customers can quickly and easily navigate a company's product or service. This gives customers a sense of familiarity and trust with the brand, and it helps to create brand recognition.

Pick your Poison.

Let the adventure begin! Locate either of the two active buttons to get started: one will take you to the details about me, the playful designer, while the other will take you to the Brand Guidelines down below. Good luck!

Buttons
 

Teal and blue gradients are designed with creativity in mind. These colors create a visually pleasing aesthetic that will draw the user's attention and keep them engaged. The gradient effect is also used to create a sense of movement and flow, which helps to guide the user's eye to the desired action. Together, these design elements create an enjoyable experience for the user.

Primary

Secondary

Blue

Mixed

Teal

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Brand Outline

Serves as a guide for creating a consistent identity across all of your marketing materials. It outlines the key elements of your brand such as logo, fonts, colors, and messaging, and provides a unified look and feel that your audience can easily recognize and remember. Having a clear brand outline also helps you stay focused and ensures that all of your creative materials are consistent in tone, message and style, helping to build a strong brand identity.

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Primary

Secondary

blue
#0043E9
teal
#006A5C
black
#1D1E21

type

color

FUTURA

72 pts

01 Heading

52 pts

02 Heading

40 pts

03 Heading

31 pts

04 Heading

24 pts

05 Heading

Poppins (Extra Light)  16 points

This is your primary body text.....

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. 

Poppins (Extra Light)  14 points

This is your secondary body text.....

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. 

components

Primary

Blue

Secondary

Mixed

Teal

UI-Blue [Recovered]-31_edited.png
UI-Blue [Recovered]-31.png
UI-Blue [Recovered]-31_edited.png
UI-Blue [Recovered]-31.png
UI-Blue [Recovered]-31.png
UI-Blue [Recovered]-31_edited.png

I hear there is a rainbow of dreams over the next mountain range.

You know where to

© 2022 by Alexa Kazun. 

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